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The Google Jacquard app for smart fabrics is at its end days


The Google Jacquard app for smart fabrics launched about 9 years ago. This news comes as a shock to the fashion industry, as Project Jacquard seemed promising. Merging the fashion industry with the technology industry was the simple aim of this project.

At its launch, Project Jacquard seemed to be the future of wearable technology. Google was giving users of this technology the ability to control their devices directly from their clothing. To prove that this unique project had a future it led Google to partner with brands like Levi, Adidas (EA Sports FIFA mobile game), Samsonite, and Yves Saint Laurent.

These partnerships brought some smart clothing and accessories to the fashion industry. To make use of the technology these articles brought, users need to have the Google Jacquard app installed on their devices. But that app might be coming to its last days, hence putting the future of Project Jacquard to the test.

Killing the Google Jacquard app might mean the end of the entire project

Project Jacquard brought a mini tag that could be attached to various clothes and accessories. This tag connects to the user’s mobile device wirelessly, giving them the ability to control their device with their cloth. Just swiping along the area where this tag is placed on a piece of cloth will execute certain actions on the user’s device.

With the Levi Trucker Jacket, the tag’s compartment is on the left cuff, and that area was made touch sensitive. For the popular Samsonite backpack, the tag is placed underneath the left fabric strip. This is also the case with other clothing products and accessories that launch with this tag.

With this tag on the piece of clothing, users can pick calls, control the media, take photos, and use the map without touching their smartphones. To customize these controls, users rely on the Google Jacquard app. But the folks at 9to5Google have noted that this app is coming to an end.

They back this up with their findings from the app’s latest description on Google Play Store. This update talks about notifying customers about changes to the “product support in the future” as though it will soon stop receiving support. Also, the 9to5Google APK team took a look at the app to find out more regarding its possible end.

From their findings, they could confirm that the Google Jacquard app will soon stop receiving support. But if the app shuts down, then no one will be able to make use of the Jacquard tag. Does this mean that Google is axing Project Jacquard? More information regarding this issue will be made available once an official statement from Google is made available.

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